The Government of the State of Oaxaca, through the Ministry of Economy, presents Vive Mezcal, the International Forum on the tradition, culture, technology, business and innovation of the MEZCAL. A global space where all the actors that are part of the industry participate, from the Government to the final consumer. This initiative seeks to organize, promote and strengthen the industry inside and outside the country. An exponential vision that consolidates Mexico and Oaxaca as the epicenter of the industry, where all voices and actors are part.

Live innovation. Live business. Live tradition. Live culture Live the experience of the mezcal world.